POSITAL’s New Sales Representative Tackles Markets in Canada and Latin America

MC Posital New Sales Rep Tackles Canada and Latin America 1 400

July 28, 2022

 

Andy Zou is POSITAL’s new man on the ground in Canada, mandated to develop stronger ties with customers and distribution partners in Canada and Latin America.

“My aim is to help build awareness of FRABA’s POSITAL and UBITO brands in these important markets,” comments Zou. “We have an exciting range of products for the manufacturing and process industries, and I am eager to help customers find ways of using them in their products and production facilities.” 

With a Batchelor degree in electrical engineering from Shanghai’s Donghua University and an MBA from Tongji University, Zou started his professional career with ZPMC, a leading manufacturer of cranes and materials handling equipment for ports. He joined POSITAL’s Asian operations in 2013 and emigrated from Shanghai to Canada in late 2019.

Residing in Markham, ON, he is a member of the FRABA group’s Sales Council and works closely with the company’s North American headquarters in Hamilton, New Jersey.

Zou comments: “We experienced considerable success in growing the market for POSITAL products in China and other Asian countries. The Covid pandemic has made it more difficult to meet people in Canada face-to-face, but with restrictions lifting and trade shows coming back to life, I’m excited about establishing closer contacts with our distribution partners and key customers. I also look forward to exploring more of Canada’s great outdoors.”

POSITAL manufactures advanced position sensors, including rotary encoders, inclinometers (tilt sensors) and linear position sensors, for industrial motion control. Meanwhile, the new UBITO business unit aims to develop opportunities for the company’s innovative Wiegand sensor technology.

Posital Logo 300x150

 

 

Source

 

Related Articles


Latest Articles

  • Building the Future of Smart Tool Manufacturing – Together

    Why now Is the time to join the AIMS ecosystem August 27, 2025 By Samuel Kirkpatrick, ANCA Senior Product Manager – AIMS The manufacturing industry is undergoing its most transformative shift in over a century. As smart automation, AI-driven production systems, and advanced robotics redefine what’s possible, manufacturers are seeking ways to scale efficiently, adapt… Read More…

  • Comparing maxon EC-i vs ECX Motors: Which One Fits Your Design?

    August 19, 2025 The choice between maxon’s EC-i and ECX motor series depends on whether the application prioritizes torque or speed, rugged durability or quick responsiveness, and high load-handling capability or low-inertia performance. Both maxon product lines use brushless DC motor technology but are engineered with distinct rotor architectures and performance envelopes. This comparison outlines… Read More…


Featured Article

Revolutionizing Material Movement with Autonomous Mobile Robots

Revolutionizing Material Movement with Autonomous Mobile Robots

In today’s fast-paced manufacturing and logistics industries, the need for efficient and flexible material movement solutions has never been greater. Traditional methods like conveyor systems, forklifts, and manual pushcarts have served us well, but they come with limitations.

That’s why Omron is thrilled to announce the launch of their game-changing MD Series of Autonomous Mobile Robots (AMRs). Read more


Products

  • Emergent Vision Technologies Announces All EROS 10GigE Camera Models Now Shipping

    August 27, 2025 Emergent Vision Technologies is announcing that all models of the groundbreaking EROS 10GigE camera series are now officially shipping. Originally launched in December 2024, Emergent Vision Technologies says EROS is the smallest, lowest power10GigE camera in the world. “Thirty-nine new cameras across color, mono, SWIR, polarized, and UV sensors are now available… Read More…

  • Remote Display Unit Type EXCRDU2 from Lovato Electric

    August 26, 2025 LOVATO Electric expands its range of accessories for soft starters and variable speed drives with the new EXCRDU2 remote display unit. It is compatible with LOVATO Electric soft starters ADXL series and ADXNP type, as well as variable speed drives VLB series, equipped with an optional RS485 port. Up to 32 devices can be connected to the same unit, even… Read More…